PLEASANTON, CA–(Marketwired – Jan 27, 2015) – The CoolSculpting® procedure, a non-invasive procedure that uses cooling technology to noticeably eliminate fat without surgery was awarded “Best Fat-Reducing Treatment” byNewBeauty® magazine, the definitive authority on all things beauty. Voted as the “hottest choice” by a panel of experts, editors and readers, the CoolSculpting procedure was a recipient of the magazine’s fifth annual Beauty Choice Awards highlighted in its Winter 2015 issue.
“We are honored that NewBeauty magazine and its panel of judges has recognized the CoolSculpting procedure for a second year in a row, this time as the ‘Best Fat-Reducing Treatment,'” said Mark Foley, President and Chief Executive Officer of ZELTIQ (NASDAQ: ZLTQ), the manufacturer of the CoolSculpting system. “It is easy to become frustrated and lose motivation when stubborn fat does not go away despite a healthy lifestyle. This recognition will hopefully encourage more women to choose the CoolSculpting procedure to eliminate their stubborn fat for good, knowing that our technology has been selected as the best by a trusted source like NewBeauty and its readers.”
The award was announced the same week that the results of the CoolSculpting procedure “New Year, New You” survey1 were revealed. The survey found that 51% of women will make “losing fat” a resolution in 2015. It is a resolution that 7 in 10 (71%) have made in the past. One of the barriers to success cited by nearly a quarter (22%) of respondents was not seeing a quick enough change — a barrier that the CoolSculpting procedure can remove.
This unique, FDA-cleared, patented procedure was developed by Harvard scientists and uses a targeted cooling process that kills the fat cells underneath the skin, and literally freezes them to the point of elimination. In addition to being non-invasive, the procedure requires no downtime and provides lasting results. Patients may see results as early as three weeks after their session, with the most dramatic results usually seen 1-3 months after treatment. Physicians report a 95% patient satisfaction rate.
“We test thousands of products a year at NewBeauty and work closely with an expert advisory board who really knows what stands out above the rest, from standby classics to new innovations,” said Yolanda Yoh Bucher, editor-in-chief of NewBeauty. “Winners were judged on what each product actually delivers, in order to create a truly informative — and effective — experience for our readers.”
Celebrating its 10th anniversary, NewBeauty magazine is the definitive authority on all things beauty.NewBeauty gives its 6 million readers an in-depth look at the beauty industry’s latest products, cutting-edge innovations and breakthrough technologies. Every page of the magazine is vetted by its editorial advisory board, which includes board-certified dermatologists and plastic surgeons and whose mission is to ensure NewBeauty is a trusted and valuable resource based upon ethical standards and scientific integrity. The Beauty Choice Awards are a collection of the best beauty products and treatments that have been voted on by readers, experts and editors.
About the CoolSculpting® Procedure
The CoolSculpting procedure is a non-surgical, clinically proven procedure that selectively reduces fat bulges in problem areas using a patented cooling technology. Cleared by the FDA for noninvasive fat reduction in the abdomen, flank and thighs, it gently cools unwanted fat cells in the body to induce a natural, controlled elimination of fat cells without harming surrounding tissue, and the treated fat cells are gone for good. Nearly 1.5 million CoolSculpting treatments have been performed in over 70 countries around the world. The CoolSculpting procedure is available through an elite network of CoolSculpting Centers worldwide. Dermatologists, plastic surgeons and leading aesthetic specialists that offer the CoolSculpting procedure can be found at www.coolsculpting.com. Be sure to follow the CoolSculpting procedure on Facebook, Twitter, Pinterest and YouTube.
About ZELTIQ® Aesthetics, Inc.
ZELTIQ Aesthetics, Inc. is a medical technology company focused on developing and commercializing products utilizing its proprietary controlled-cooling technology platform. ZELTIQ’s first commercial product, the CoolSculpting® system, is designed to selectively reduce stubborn fat that may not respond to diet or exercise. The CoolSculpting procedure is based on the scientific principle that fat cells are more sensitive to cold than the overlying skin and surrounding tissues. It utilizes patented technology of precisely controlled cooling to reduce the temperature of fat cells in the treated area, which is intended to cause fat cell elimination through a natural biological process known as apoptosis. ZELTIQ developed the CoolSculpting procedure to safely, noticeably, and measurably reduce the fat layer.
1 The ZELTIQ “New Year, New You” survey was conducted by Kelton among 1,009 American women ages 25-54, between November 24th and December, 3rd 2014, using an email invitation and an online survey.
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